Web Design for Ingleton Holiday Cottages

Flair Digital was commissioned to design and develop a fresh, modern, and visually engaging website to increase enquiries and bookings while showcasing the unique appeal of Lundholme Farm Cottages.

The site features a clean and contemporary design, incorporating plenty of high-quality images provided by the client alongside sourced visuals of the local landscape. The colour palette, led by earthy greens and browns, reflects the farm’s natural surroundings while providing subtle accents across the clean, white layout. Bolder blocks of colour are used to draw attention to key Calls to Action such as Book Your Stay.

To balance the modern layout with the site’s traditional roots, subtle hand-drawn illustrations of animals and local wildlife were incorporated into the design. These references to life on the farm help give the site a warm, welcoming feel while reinforcing its authenticity and rural charm.

Website content is presented in clear, easy-to-read blocks with strategically placed CTAs guiding users toward making a booking or enquiry. The site was built in WordPress using a flexible drag-and-drop editor, giving the Lundholme team complete control over updating key content, images, and page sections.

Designed with a mobile-first approach, the website provides a seamless experience across all devices—from phones and tablets to larger desktop screens. This was especially important for holidaymakers browsing on the go.

Responsive design features include:

• Content blocks that adapt fluidly to screen size for optimal readability
• Sticky navigation bar with a “Book Online” button always visible for easy access
• Touch-friendly layouts for intuitive mobile browsing
• Fast-loading pages, optimised for performance even on rural connections

The user journey has been carefully considered to ensure visitors can easily navigate the site, find information, and take action. Large imagery and bold CTAs help users quickly understand what’s on offer, while logical page structures reduce friction when checking availability or making a booking.

By combining a modern design with thoughtful content layout, the site keeps users engaged and supports the business’s goal of turning visitors into guests.

• Bespoke WordPress web design and development tailored to the client’s needs
• Fully responsive, mobile-first design for seamless browsing on all devices
• SEO-focused structure to help improve search rankings and generate more enquiries
• Image-led layout using professional local photography to capture the cottages and setting
• Drag-and-drop editor to allow easy in-house content updates
• Clear and strategic CTAs throughout to increase engagement and bookings
• Subtle illustrations of animals and nature to add charm and character

The Result

The new website has significantly enhanced the online presence of Lundholme Farm, giving potential guests a clear and compelling view of the accommodation and experience on offer. Today, the website plays an essential role in the farm’s marketing efforts, supporting its long-standing reputation for hospitality, quality, and memorable holidays in the Yorkshire Dales.